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Hey there,

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Hope you're doing great this Monday evening! I wanted to shoot you a quick email today about something we don't talk about often – business boundaries.

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I had this potential client recently, and they were all excited about me taking over their marketing. Cool, right? But then they dropped a bombshell – they also wanted me to train their entire staff and their "Marketing Director" 🤯

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Now, don't get me wrong, I love a challenge.

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But here's the thing: training their staff? That's a whole different ball game, my friend. And it's not something I include in my marketing packages. It's a separate consulting package.

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So, I had to make a tough call. I politely explained that while I'd love to help with their marketing, training their staff would be a separate deal.

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Did it cost me the account? Yup, it did. But you know what? I'm okay with that.

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Because setting boundaries isn't about saying no to opportunities. It's about saying yes to the right ones – the ones that align with who we are and what we stand for.

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Sure, it stung a bit to let that big account slip through my fingers. But you know what felt even better? Sticking to my guns and staying true to what I believe in.

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So, here's the takeaway: boundaries matter, folks. They're like the guardrails that keep us on track and protect our sanity.

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As business owners, we've gotta know where to draw the line. Because when we do, we're not just protecting ourselves – we're setting ourselves up for success.

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Alright, that's enough rambling from me. Thanks for listening!

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Enjoy your night!

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XO,

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Cheri Cobb

Online Marketing Strategist & Video Content Creator

Cheri Cobb Creative

​www.CheriCobb.com​

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